How Brands Use Transportation and Logistics Software – Part 1

Managing global supply chains in unpredictable business environments has always been far from straightforward. With multiple stakeholders, a myriad of facets, ever-changing conditions, and a plethora of unexpected occurrences, it has always been dynamic. But the COVID-19 pandemic has revealed weaknesses in the supply chain and has exposed just how unpredictable it can be. The global transportation industry saw huge shifts in shipment volumes, costs, and capacities. This was accompanied by customers demanding more transparency and speed from their providers. However, with innovative technology like logistics software working its way up into the mainstream logistics process, global supply chains became smarter. As global transportation continues to face uncertainties, integrating logistics systems into the process can help businesses in the global trade sector overcome challenges.

What Does Transportation Logistics Software Do?

Using transportation management software in logistics is a complicated process, as goods must be shipped across the business distribution network in an efficient manner. This can be accomplished by utilizing transportation logistics software, which will optimize the efficiency of vehicles, staff members, and the order processes.

Transportation logistics software is a set of computer tools that are aimed at managing the cost of delivering freight and merchandise, automating the scheduling of deliveries, providing live tracking, and optimizing routes. These tools help businesses plan, schedule, optimize, and monitor the physical movement of goods while complying with rules and regulations.

Logistics software provides visibility of transportation operations at every step of the journey. Such software ensures that shipments are being delivered on time in a cost-effective manner. Further, it allows shippers to determine how changes in routes and shipping affect the overall journey of their products.

How Do Businesses Utilize Transportation Logistics Software?

Before technology, managing a supply chain was done the old-fashioned way. It involved using communication, transportation, and warehouses to move supplies from suppliers to retailers. No one could manage everything perfectly. Now, automating the transportation process with transportation software is essential for creating a perfect supply chain.

Software helps with the creation of transportation plans to help save time and money. This is known as route optimization. As weather conditions, historical traffic data, and time can all be calculated, route optimization software identifies the most efficient plans for resources. When multiple deliveries have to be made, real-time optimization helps the individual to get all of the orders on time.

Delivering products on time to the customers is vital to ensure their experience with the business is always up to the mark. While it is important to deliver products within the stipulated period of time, it is also necessary to keep the customers updated with their order’s status. Transportation management software keeps track of goods and vehicles while they are in transit, enabling businesses to provide the same information to their customers.


We hope this article proves to be useful when it comes to helping you gain a better understanding of how transportation and logistics software can improve your brand. Be sure to keep everything you’ve learned here in mind so that you can make the most informed decisions for your business.

Are you looking for logistics software? SolBox is here to provide solutions to the needs and concerns of your business. Visit our website today to learn more!

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